Industrial Research

Media Research:probe into media development tr動在end and characteristics of indu近市stry medias and evaluate advertising影議 effectiveness of agr坐鐘o-pastoral and food industr輛水ial enterprises.

Industrial Research:offer analysis of industrial deve吃術lopment trends by integrating 喝慢industrial big data and providing in道內-depth investigation and researc黑用h on agro-pastoral production and indus兒術try chain development trends.

Consumer Market Survey討刀:comprehend and disseminate con計拿sumers’ cognition and demands.頻樂

Brand Influence Survey:offer valuable information support fo喝票r the construction and improvement of也姐 enterprise brand by investigating要市 brand influences in the anima你對l husbandry and food indus西機tries.

Enterprise Competitiveness Survey:雜做provide valuable data p微件arameter for the benefit of e為為nterprise development by inv媽如estigating enterpris頻兒es’ competitiveness in厭舊 the agro-pastoral and food industries 要鐘through the employment of relevant了農 data and resources.


Research Report

2014 China Chicken Consumption Market R知近esearch Report: with data coverage reaching t近飛he whole country and with cons國錢umers’ sex, age, income and 請就education as main refere跳謝ncing parameters, the report sys花用tematically summarized all也從 issues concerning with consumer 時計cognition (chicken consumption st土媽andard, consumption co爸拿ncept, consumption psychology,錯了 food safety, etc.), “fast-grown 日可chicken”, H7N9, chicken consumption動刀, animal health and consumer’s 男家appeals of home-kept chicke見很n, broiler, fresh-ki湖東lled chicken, chilled fresh chicken,醫電 whole chicken, drumstick,城慢 hamburg and fried ch是聽icken, which therefore can provide 刀師stakeholders in broiler i什購ndustry with valuable referencing info道秒rmation as to defini綠得ng a target consumption group, 飛電positioning brand and in紅姐novating productions.


Survey of University Stude火草nts’ Meat and Egg Consumption 201林技6 in Shanghai City: based on research data of universit劇校y students’ meat and egg consumption fr知劇om 38 universities in數子 Shanghai City, the survey systematical美算ly summarized all issu大你es such as the frequency of chicken線草 consumption, chicken b北外reed preference, taste pre做醫ference, catering brand 地飛food and its safety,樂房 animal health and compa飛老ratively analyzed stu錯她dents’ appeal of McDonald and KFC嗎愛’s supply of antibiotic-free chicken, 兒我which provided a comprehensive data答計 information for China enter慢術prises of meat and egg industry chai錯喝n and brand catering companies to 身畫study and comprehend嗎開 1990 generation and 光學1995 generation’s consumption activi作和ty and therefore to dev黑花elop differentiated products and c制爸onsumer markets.



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